Take a look at this TED talk by Rachel Botsman talking about how Collaborative Consumption is changing the world.
I got to this idea from an article about how the adventure clothing store Patagonia has teamed up with eBay to encourage people to sell their old Patagonia clothes. They launched the the “Buy Less, Buy Used” campaign because its the best way for the company to reduce its environmental footprint. Kind of strange for a company to encourage people not to buy stuff from their store, but to buy second hand! But that is what Patagonia is all about, reducing their impact on the earth. I recently read an excellent book by the founder of Patagonia, Yvon Chouninard, called "Let my people go surfing", about how he created a model sustainable business. It is an inspiring read.
So what can I do to reduce my consumption?
- Think twice before you buy more stuff. Do you really need it? Why are you really buying it - to keep up appearances?
- If you do buy something, buy something with the best quality you can afford, so it wont fall apart after you use it a few times. Or buy something second-hand, and extend the lifespan of the product.
- Sell your stuff - on ebay etc, or swap it with a friend. Organise a clothes swap.
- Rent your space - via AirBnB or couchsurfing. Perhaps you'll reduce the demand for beach side development ruining some sand dunes.
- Buy green, buy local.